Richard, I think you have misunderstood. All those photos appear to show the vane axis pointing directly fore and aft.
But you don't sail directly into the wind, do you?
Consider the least difficult scenario to understand. You are on a beam reach, and the vane axis is pointing directly athwartships. Now a wave rolls underneath the boat. On the face of the wave, she rolls to leeward, and as it passes, she rolls to windward. And so the angle of roll needs to be either added or subtracted from the angle of inclination when the boat is level. In one sense, they reinforce each other and apply more negative feedback. In the other sense, they tend to cancel each other. If the angle of inclination is zero to start with, then a roll to windward must result in an overall negative angle of inclination - and the vane becomes unstable. If there is some positive angle of incidence on the the vane axis, then the vane will only become unstable when this angle is surpassed by the angle of roll to windward. This is the simplest case. On other points of sail, the same principle applies, but we would need to get tangled up in some trigonometry to work out the actual angles.
This, in the end, is why vanes with a horizontal axis are unsatisfactory. They will only work when they have an appreciable load to work against, so that they do not deflect too far during a roll to windward. And this is one of the reasons why they are totally unsatisfactory for driving a well balanced control surface. The Hebridean vane gear is perhaps more prone to this instability, but it will show up in all cases where there is a horizontal vane axis, to a greater or lesser extent.
The Hebridean principle has one great advantage over other servo pendulum gear geometries: that it greatly simplifies the primary linkage between vane and servo, and greatly simplifies the construction of the whole vane gear. It's true that the inclination of the power axis adds more negative feedback as the servo swings over, but all other pendulum gears do this anyway, by the way that the primary linkage is arranged relative to the power axis.